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Free SWOT Presentation Template [18 Editable Slides]

By April 1, 2023May 3rd, 2023No Comments

SWOT PPT TemplateIn today’s post, you are going to get your hands on a free, editable SWOT analysis PPT template.

Use it to build (and communicate) a crystal-clear, professionally presented SWOT to your audience.

Here’s a quick summary of the structure of this article so you get a sense of what will be covered:

✅ What a SWOT analysis is and why you need one

✅ SWOT analysis examples from real companies (Airbnb, Tesla…)

✅ The SWOT analysis template (works for PowerPoint, Keynote, and Google Slides)

With that said, Let’s dive right in…

1. What is a SWOT Analysis (And Why You Need One)

The point of a SWOT analysis is to help you identifying your business’s strengths and weaknesses, as well as the opportunities and threats it faces in the marketplace.

Said differently:

Strengths + weaknesses = internal to your company
Opportunities + threats = external factors

Here’s a simple definition given by the University of Kansas:

A SWOT analysis guides you to identify your organization’s strengths and weaknesses (S-W), as well as broader opportunities and threats (O-T). Developing a fuller awareness of the situation helps with both strategic planning and decision-making.

2. SWOT Analysis Examples

Now, let’s take a look at a few concrete examples so you can get a better sense of how a good SWOT analysis looks like…

The SWOT Analysis of Airbnb

A‌i‌r‌b‌n‌b‌ operates an online marketplace where members can arrange or offer home-stays or tourism experiences.


The SWOT Analysis of Starbucks

Starbucks is an American coffee company and coffeehouse chain.


The SWOT Analysis of Tesla

Tesla is an American automotive and energy company that specializes in electric car manufacturing and in solar panel manufacturing.


Now, let’s check out the SWOT analysis template.

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3. The SWOT Analysis PPT Template (Bonus: Keynote Version)

Here’s screenshot of the SWOT template pack:

SWOT Template screenshots

It’s 100% editable and includes a lot different PowerPoint design variations. Here’s a sneak peek of what you’ll get:

SWOT Analysis PPT Template SWOT Analysis PPT Template SWOT SWOT Variation swot template ppt swot ppt swot ppt   swot squares

How To Use These Slides

If you need to customize some of the slides and elements for your own use, click right on the shape, and ungroup the elements.

Just as in below example:

How to Get Your Editable SWOT Template

Click here to download the PPT version

Click here to download the Keynote version

Click here to access the Google Slides (click “make a copy” to edit your own version)

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Affiliate Disclosure. PPTPOP is a participant in the Envato Affiliate Program, and we get a commission on purchases made through our links (it doesn’t cost you anything).